Saturday, 19 May, 2012
FHL Subsidiary Expands Pacific Operation



Fiji Industries Limited (FIL), a subsidiary of Fijian Holdings recently opened its first cement distribution centre in Apia, Western Samoa.

According to FIL General Manager, Mr Josese Daveta, the centre was established for the purpose of better serving the needs of customers in the island nation. FIL re-entered the export market in 2005 after pulling out in 2002 and has since been able to grow its export volume from 2% of local sales in 2006 to 30% in 2008.

The company intends to explore other opportunities within the Pacific Region inspite of tough competition from producers in New Zealand and Asia. Mr Daveta said, “Our plan is to open other centres in markets that will present good values to FIL. We are looking at opportunities in the Northern Pacific if logistics are right for us.” 

FIL currently service customers in Vanuatu, Cook Islands, Tonga, American Samoa, Western Samoa, Solomon Islands, Wallis & Futuna and Kiribati.

The move by FIL into the Pacific is in line with the overall strategy of the FHL Group to selectively grow its business activities in the Pacific Region.

About FIL:
Fiji Industries Ltd (FIL) is the premier supplier of cement in Fiji and is the preferred supplier of Pacific island countries. FIL has been in operation for over 48 years and produces world class quality cement that is used in both private and public projects all over Fiji and other island nations in the region. 


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Ilisapeci Levula
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